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Sr. Mngr. / AD Content

Report to

Full Time

Location

External Engagement

Experience (in years)

External Engagement

Nature of Work

External Engagement

About Ashoka University

10 years ago, we embarked on a journey to establish a world-class, multi-disciplinary, liberal arts and sciences university in India. Built on the finest global best practices of institution and university governance, Ashoka has truly transformed Indian higher education in India with its unique pedagogy, governance and best practices.

  Ashoka is today India’s #1 liberal arts and sciences university that is home to the most diverse student body, a hub for impactful research and a magnet for best-in-class faculty and staff.

 

  Ashoka has been ranked in the top five among private Universities in India by QS Asia and has also secured top rank among all Indian Universities in the ‘International Faculty’ indicator. The University was earlier awarded Diamond rating by QS I.GAUGE as a recognition of its continuous focus on academic rigour, inter-disciplinary pedagogy, world-class faculty, academic research, innovative modules of engagement with the community and teaching methods.

For further information, visit www.ashoka.edu.in.

 

We aim to co-create a nurturing space for our students, faculty, staff, donors and community positively through universal values:

 

  • Be Mission-Driven

  • Think Strategically

  • Act Authentically

  • Take Accountability

  • Build Collaboration

  • Deliver Excellence

About Department/Centre

Role and Responsibilities:

Reporting to the Head – of Brands & Communication, this role will be in charge of all written, video, and audio content for Ashoka University and create a powerful narrative for the institution. They will manage the Content team of writers, designers, photographers, and video creators and ensure the achievement of the highest creative standards, usage of the latest tools and techniques, and tailoring of content appropriately for different audiences. They will ensure all content is in line with brand strategy, develop and implement communications campaigns and monitor their performance. They will keep the content and design of the Ashoka University website updated constantly to keep pace with the growth of the University and be in line with global standards.

They will schedule content execution in such a way that a complete picture of Ashoka University’s activities is available to the external viewer at any point in time. They will also develop a searchable content engine that feeds all outward-facing teams of the University with relevant, up-to-date content about its various aspects.

Eligibility

Possess strong experience of creating high-quality social media content (video, audio and written), as well as longer-form content including articles and blogs and other creative output (brochures, collateral, etc

The Communications Department at Ashoka University manages the profile, reputation, media coverage, brand, online presence and external interactions of the University. We do this through multiple channels and have significant internal and external stakeholders. The department has a 360-degree view of all aspects of the University, and ensures that correct and updated information is available and the right facet is presented to the media. We also support internal communications, outreach activities and events.

Be agile and rigorous at the same time, to ensure high content quality coexists with high speed of response

Skill Sets 

  • Have high energy levels, capacity to learn quickly and a keen eye for detail

  • Demonstrate exceptional project management ability

  • Know how to build strong relationships across the organization

  • Be adept with MS Office, video editing tools and Photoshop

Competencies

Be agile and rigorous at the same time, to ensure high content quality coexists with high speed of response

Ashoka is an equal opportunities employer. Remuneration will be competitive with Indian non-profit pay scales and will depend upon the candidate’s experience levels and the overall organization’s salary structure

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